Gift Giving Tuesday

In 2017, Giving Tuesday raised $274 million dollars online.
Giving Tuesday also continues to grow year over year:
- 2012: $10.1 million
- 2013: $28 million
- 2014: $45.7 million
- 2015: $116.7 million
- 2016: $168-$177 million
The online average gift amounts exceeded $134
17% of online donation form views were on a mobile device.
Faith-based nonprofits now receive the largest percentage of #GivingTuesday online donations.
$45 million was raised by nonprofits via Facebook fundraisers on Giving Tuesday
Top 5 issues: public & societal benefit, human services, education, health, environment & animals.